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Mid-Semester Module to Japan

Mid-Semester Module to Japan . Emory University Goizueta Business School. March 2 nd – 11 th. Theme. Learning to manage adversity. Exploring the uniqueness of Japan. Why Japan ???. Economic Giant The 3 rd largest GDP The 2 nd largest contribution to the United Nations

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Mid-Semester Module to Japan

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  1. Mid-Semester Module to Japan Emory University Goizueta Business School March 2nd – 11th

  2. Theme Learning to manage adversity Exploring the uniqueness of Japan

  3. Why Japan ??? • Economic Giant • The 3rd largest GDP • The 2nd largest contribution to the United Nations • The 4thlargest country within the world trade context • Unique history and culture • The 1st emperor ascend to the throne in B.C. 600. • About 20 temples and shrines in Kyoto and Nara as the World Heritage • Always fight with adversities such as earthquake • Your Future • You may be working in Japan or in Japanese firms, or most likely, working with Japanese firms so whatever you learn about Japan will serve for your future career.

  4. Companies to visit ～ Japan as NO.1 ～ • Toyota • The world’s largest automotive manufacturer • Owned Lexus and Prius brands • Employed approximately 316,000 people worldwide • “Just in time” and “Kaizen” method • Nintendo • The world largest gaming company • Super-innovative in amusement (Wii, Pokemon) • More than $ 8 billion revenue and about 5,000employees.

  5. Companies to visit ～ Japanese distinctive business ～ • JR Central • Known as “Shinkansen” - Bullet Train • High quality - "clean", "eco-friendly", "safety", and "punctual" - transportation • More than $40 billion revenue and 40,000 employees • Uniqlo (Fast retailing) • The world 4th fashion industry • Excellent operation system (SPA) • High quality and fashion-leader • Strong marketing strategy • Operating 1,000 stores in NY, Shanghai, Taipei, London, Moscow, Japan...

  6. Companies to visit ～ Non-J companies in Japan ～ • Walt Disney • Supervising “Tokyo Disney Resort” • licensing “Disney” • Got into Japanese market in 1970’s • Coca-Cola • The first Coca-Cola sold in 1920 • Selling coffee drinks and tea drinks in addition to sodas • Manufactured and sold by bottling companies

  7. Criteria for grade Pre-Assignment: • Readings: Japan economic environment, culture, and company background • 1 or 2 meetings - Introduction about Japan (people and culture) - Company introduction Deliverable: • 1 page report about thoughts and insights after the trip Grading: Pass/Fail DS, HP or PS

  8. Schedule March 2nd through March 11th in 2013

  9. Schedule (March 2013)

  10. Estimated Cost ~$3,300 • All accommodation cost • Transportations and group meals Included • Airfare (tell us if you need ahelp) • Expense for your free time including optional tours • Cost for applying VISA Not included

  11. Prof. Manish Tripathi Assistant Professor of Marketing

  12. Day 1 - Tokyo Mid-Semester Module starts. All participants will meet in Tokyo. Day 2 - Tokyo We go for a guided tour to the Tokyo Sky Tree and other must-see places such as the Emperor palace and the diet building . Tokyo Sky Tree The diet building Emperor Palace

  13. Day 3 & 4- Tokyo Company Visit, two for each day Golden Temple Day 5 & 6 - Kyoto A guided tour and optional tours (Kyoto, Hiroshima, Koya-san, Osaka) Koya-san Itsukushima Temple Maiko

  14. Day 7 - Nagoya Company visit to TOYOTA LEXUS factory PRIUS Shinkansen

  15. Day 8 - Tokyo Company Visit, Alumni Dinner Day 9 & 10 - Tokyo Free time in Tokyo, Wrap-up, and Good-bye!

  16. Need to Know Tour policy: • Need to attend all of our schedule • No refund after you pay full amount • Maximum # of participants - 35 people Spouse: • Take your significant others, but don’t take many boy or girl friends!! Vegetarian: • Almost all of Japanese restaurants can’t serve vegetarian foods

  17. Reference • Presentation will be posted on the conference • You Tube • Search for “yokoso japan”, “Japan The Strange Country” or “visit japan campaign” • JAPAN-GUIDE.COM • Organized by non-Japanese • Created for non-Japanese travelers • Students! • 2nd year – Aki, Tatsu, Tom M • 1st year – Takashi, Rocky, Keita, Kenji, Shinji, Tom T, Ted • 1 year-PGM － Tomoaki, Yuki

  18. Thank you for your attention! Q & A

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