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Courtesy

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Courtesy

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  1. ANTI TOBACCO CAMPAIGN 2012 Courtesy

  2. EPIDEMIOLOGY • It is estimated that tobacco kills : • 5 million people globally a year, • Death toll is expected to rise to 8 million per year by the 2030's • 80% deaths occurring in developing countries. • According to research nearly 40 percent of cancers in adult males of Pakistan can be associated with tobacco • 60,000 people die annually in Pakistan from tobacco related deaths (Source: WHO Report 2009)

  3. Normal Lung Smokers Lung

  4. MYTH: Lungs return to normal as soon as someone stops smoking. FACT: While some effects diminish within days, it takes 15-20 years for the lungs to return to (almost) that of a never-smoker

  5. STRATEGY OF TOBACCO INDUSTRY Cigarette industry spends billions each year on advertising and promotions $12.5 billion total spent in 2006 $34 million spent a day in 2006 Federal Trade Commission. Cigarette Report for 2006. (PDF–307.77 KB) Washington: Federal Trade Commission, 2009 [accessed 2011 Mar 11].

  6. Tobacco and your Health

  7. DISEASES RELATED TO SMOKING Cancers • Lung cancer • Mouth cancer • Bladder cancer • Esophagus cancer • Larynx cancer • Pancreas cancer • Kidney cancer • Heart disease including heart attack • sudden death • cardiac failure • Kidney failure • High blood pressure • Depression • Impotence and so many Non Cancer Ailments

  8. Tobacco and Cancer

  9. TOBACCO AND CANCER RISK 15x 10x Lung Cancer Risk 5x 0 15 30 Non-smoker Cigarettes Smoked per Day

  10. LUNG CANCER

  11. Oral cancers most commonly by chew able tobacco "Naswar"

  12. WHAT IS CANCER? Cancer is when cells in a part of the body begin to grow out of control. Although there are many kinds of cancer, they all develop because of out-of-control growth of abnormal cells.

  13. WHAT CAUSES CANCER? Cancer begins with damage (mutations) in DNA.

  14. WHO GETS CANCER? • Anyone can get cancer !!! • Cancer doesn't discriminate • when it comes to race, age or gender.

  15. RISK FACTORS • Family History- 10% of cancers are due to an inherited condition. If cancer is common in your family, it's possible that defective genes are being passed from one generation to the next. • Age • Gender • Environmental factors- chemical exposure, radiation, occupation, diet, tobacco, pollutants. • Cancer is not contagious

  16. LUNG CANCER Lung cancer is the most common cancer causing death among Men and women. http://cancer.about.com/od/lungcancer/Lung_Cancer.htm

  17. RISK FACTORS FOR LUNGCANCER • Main risk --- smoking ! • Causes genetic changes in cells lining the lungs that ultimately lead to the development of cancer. • Exposure to second-hand smoke, even huqa and sheesha, all increase the risk of developing lung cancer greatly.

  18. SYMPTOMS OF LUNG CANCER • No definite symptoms -- with early stage lung cancer. • Symptoms may include: • Persistent cough • Sputum streaked with blood • Chest pain without apparent cause • Voice change • Recurrent pneumonia or lung infections

  19. LUNG CANCER DIAGNOSIS • Treatable if detected at an early stage. • Various tests to help in the diagnosis: • Chest x-ray • Chest CT (computerized tomography) scan • Bronchoscopy (insertion of a tube into the airways to examine the lining) • Sputum cytology (examination of cells in the phlegm)

  20. TREATMENT OPTIONS • Surgery: to remove cancerous tissue. • Chemotherapy: to destroy cancer cells using anti-cancer medications. • Radiation: to destroy cancer cells using high energy x-rays.

  21. EARLY DETECTION AND PREVENTION • DO NOT SMOKE and/or use tobacco products. • Proper management and treatment of any chronic lung diseases one might have. • Reduce exposure to chemicals involved in increasing risk, such as asbestos

  22. ALTERNATES TO QUIT SMOKING

  23. CONSULT YOUR DOCTOR • If you haven't been feeling well, make sure you see a doctor who will evaluate your symptoms. • Cancer, like most illnesses, is treatable when it is diagnosed early, so when you have any of the symptoms discussed before, consult your doctor early.

  24. SAY NO !

  25. According to estimates nearly 150,000 Pakistanis fall victim to cancer every year. We have the capacity to take in only a few thousand.

  26. PROJECTS OF SKMT • Hospitals: • Lahore • Peshawar (Boundary wall under construction, Planning in process) • Karachi (Land Purchased, Planning in process) • Outreach Cancer Screening Clinics: • Shaukat Khanum Karachi Clinic (Karachi) • Shaukat Khanum Peshawar Clinic (Peshawar) • Community screening service (Lahore) • Diagnostic Centres: • Shaukat Khanum Diagnostic Centre (Lahore) • Shaukat Khanum Diagnostic Centre (Karachi) • Shauakat Khanum Laboratory Collection Centres: • 77 Shaukat Khanum Laboratory CCs(all over Pakistan )

  27. The story of SKMCH&RC is a story of enduring love for a mother

  28. and the passion of a nation

  29. A story of how a dream… …became an incredible reality From a mere dream……

  30. Shaukat Khanum Memorial Cancer Hospital and Research Centre was inaugurated on December 29, 1994 by Sumera Yusuf the first registered cancer patient of the Hospital. Today, Sumera is working at the Hospital.

  31. SKMCH TODAY Annual budget: Rs. 4.7 billion Financially supported patients: 75% (since 1994) Philanthropic spending (to date): Rs. 10 billion Beds: 165 Staff: 1600

  32. The miracle of Shaukat Khanum Hospital does not just lie in its creation, but in the fact that it has been providing financially supported treatment to over 75% of its patients and that too since over 17 years now.

  33. You can play your part by continuing to support the Hospital because Cancer is Curable

  34. Shaukat Khanum Memorial Cancer Hospital and Research Centre Where your donation means life