1 / 9

AAVSO Annual Campaign

The AAVSO Annual Campaign, led by Matthew Templeton, Mike Simonsen, Rebecca Turner, and Arne Henden, aims to secure $30,000 in 2014, increasing to $50,000 by 2016. Pre-campaign pledges will commence in mid-January each year, targeting ⅓ to ½ of the goal. Involving the Development Director, External Chair, volunteers, HQ staff, and the Council, the campaign highlights the importance of aligning fundraising with the organization’s mission. The Council will provide full support, both publicly and financially, to ensure its success as a permanent fundraising initiative.

yama
Télécharger la présentation

AAVSO Annual Campaign

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. AAVSO Annual Campaign Matthew Templeton, Mike Simonsen, Rebecca Turner, Arne Henden October 2013

  2. Beginning May 2014

  3. Head Start • Pre-campaign pledges will be sought after, starting in mid-January each year • The goal being to have ⅓ to ½ the goal in pledges or cash before the annual announcement

  4. Monetary Goals • $30,000 – 2014 • $40,000 – 2015 • $50,000 – 2016 • Set realistic goals based on current giving levels. No one will complain if we exceed our goal.

  5. Who will be involved? • Development Director • External Chair • Volunteers • HQ Staff • Director • AAVSO Council

  6. Strategic Goals • Help bridge the gap between budget requirements and 5% withdrawal from the endowment. • Put staff priority back onto service instead of fundraising. • Do more work that is aligned with our mission.

  7. What can Council do? • Give the green light for this as a permanent part of the fundraising plan. • Support the campaign in public and privately. • Financial support - 100% at whatever level is appropriate – or, set up a challenge or matching grant

  8. Pledge of supportin writing • Yes, this will be an annual fundraising activity • Yes, Council will devote the time and effort to support the campaign • Yes, Council will support the campaign financially- either 100% as individuals or by establishing a matching or challenge grant each year.

  9. Thank you

More Related