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Chapter 14

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Chapter 14

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  1. Chapter 14 Online Teamworking Skills

  2. Chapter 14 Lessons Lesson 14-1 Starting up a Corporate communications system in the cloud Lesson 14-2 Creating a business plan as a team Lesson 14-3 Preparing for your Team's presentation Chapter 14

  3. Set up a Startup • A small business is an independent company. • A small business has between 1 and 500 employees. • Starting a new business is often called a startup. • Some small businesses explode into major corporations worth billions. Chapter 14

  4. If they can do it, So can you • Founders of Microsoft, Google, and Facebook were all young when they began their startups. • To begin, you need to determine the mission-critical functions. • Departments are responsible for mission-critical functions within the company. • If just one of these functions is missing, the business will collapse. Chapter 14

  5. Lesson 14-1 Starting up a corporate communications system in the Cloud In this Lesson You Will: 1. Explore Google apps and Microsoft apps for corporate communications. 2. Brainstorm possible business ideas. 3. Set up an IT Communications intranet for your team. 4. Learn how to share Google or Microsoft documents. Chapter 14

  6. What Your Team is about to do • A venture capitalist (VC) is a businessperson with money to risk on new, promising companies. • To request money for a startup, you need to make: • A business plan (which must be available online as well as in print). • A slideshow presentation (which must also be available online). • A product website (which, obviously, will be available online). Chapter 14

  7. Start up Your Communications • For the partners at a startup, there is nothing more important than great communication. • Establishing corporate communications ensures that all partners are working together for a common goal. • There are apps to make business communication easy to set up – some of which are free. Chapter 14

  8. IT Communication Apps: Microsoft or Google? • An intranet is a sharing space reserved on a corporate network. It is meant for its employees and partners, giving them a space where they can collaborateand share information. • The information technology (IT) department is responsible for setting up the communications system of a company. Chapter 14

  9. Investigate Google Apps in the Cloud • Google has created a system of business applications that give businesses the communications apps they need. • There are three major advantages to using Google Apps for Business: • Cost • Sharing • Singledocumindedness • If you have an iGoogle account, you have access to all the business apps in the cloud. Chapter 14

  10. Share a Google Document Chapter 14

  11. Editing a single Google Doc in the Cloud Keisha’s browser Spence’s browser Spence is editing. Changes appear on both browsers. When you share a Google document, multiple team members can read and edit information in the same document in real time no matter where they are in the world. Chapter 14

  12. Investigate Microsoft’s Apps in the Cloud • With Window’s 7 and Office 2010, you can use space in the Microsoft cloud. • There are scaled-down versions of Microsoft Word, PowerPoint, Excel, and other Office apps online. • You can use Hotmail for e-mail communications, Windows Live Messenger for chatting and instant messaging, and a space called SkyDrive to save files. • Some advantages to Microsoft’s cloud system: • Wide use in business • Features • PC synchronization Chapter 14

  13. Make a team decision on your IT communications Intranet • What are the best tools for your team to use so you can: • Create a team Corporate Communications system. • Create an online team calendar. • Create a written business plan. • Create a mock-up website of your product, event, or service. • Create a group presentation of your business plan and website to a VC investor. • Make a presentation to a potential investor. Chapter 14

  14. Lesson 14-2 Creating a business plan as a team In this Lesson You Will: 1. Write a business plan as a team. 2. Create a company name. 3. Describe your management team. 4. Explain your product idea and your research behind it. 5. Demonstrate your marketing, sales, and support plans. 6. Project your finances, possible profits, and expenses. 7. Study the legal requirements to establish a business in your state or county. Chapter 14

  15. Brainstorm a Product, service, or an event • Businesses create products, provide services, or sponsor events. • Profits are made by selling these products or services. • Brainstorming the kind of product, service, or event you want to create is the start of the Research and Development (R&D) phase of your business. • R&D must design products, discover how they can be built or organized, and learn whether products will be effective and safe. Chapter 14

  16. Writing a business plan for your startup • A business plan is a written document that explains and evaluates your business prospects. • It is a document that must sell your business ideas to investors. • In your plan, you will address the following seven topics: • Company Name • Human Resources & Management Team • Product Research and Development • Marketing, Sales, and Support Overview • Projected Finances • Legal Requirements • Website Overview Chapter 14

  17. Your Human Resources & management Team • The people in a business are called employees, or personnel. • The personnel running and managing a business are called management. • The qualifications of the management team is of great interest to any investor. • A top-flight management team and qualified personnel can make a company wildly successful. • You need to spotlight your management team in your business plan. Chapter 14

  18. Your Marketing and Financing Plans • Marketing, Sales, & Support • Four P’s of Marketing • Product • Price • Place • Promotion • Finance & Accounting • Show financial potential to investors. • What will it cost to get product to market? • How much will you pay employees? • What other costs do you anticipate? • How much capital do you need? • What is the difference between your net profit and gross profit? • The Marketing and Finance sections of your business plan are critical. • These are the most important sections of the plan when it comes to showing how your product can make a profit for both the business and your investors. Chapter 14

  19. Your Legal plans • Every business is a legal entity– a legal entity is a person or company that can enter into legal business contracts. • Businesses are created under the laws of the state or the laws of any country in which it is established. • The process of creating a business is called incorporation. There are three popular ways to set up a business: • Sole or single proprietorship: A business is owned by one individual. • Partnership: A business is owned by more than one partner. • LLC, or Limited Liability Company: A business is incorporated under state law. Chapter 14

  20. Lesson 14-3 Preparing for Your Team’s Presentation In this Lesson You Will: 1. Prepare your website. 2. Publish your business plan online and in print. 3. Prepare your slideshow presentation. 4. Practice. 5. Dress for success and present to a VC for your business startup funds. Chapter 14

  21. Get Ready for your Presentation • After your write your business plan, you need to: • Create your product website. • Create your team presentation. • Publish your business plan both online and in print form. • Practice and prepare for your presentation. • Give your presentation. Chapter 14

  22. A Startup Website A product website might created using a template. It may include Facebook and Twitter links, a calendar, a map, or show the features of the product or service for sale. Chapter 14

  23. Prepare your Presentation and post it Online • At a minimum, a product presentation should include: • Your company’s name. • Your human resources & management team. • Your product and your R&D ideas. • Your marketing, sales, and support plans. • Projected finances and your financial spreadsheet. • An explanation of your state’s or country’s legal requirements for a business startup. • A presentation of your team’s website. Chapter 14

  24. Publish Your Business Plan • If you plan to ask an investor for money, you should have an attractive printed copy to give out during your presentation. • You also need to publish and share an online copy of the business plan for your team members. • A PDF format of your business plan may be a good choice to post online. The advantage of using PDF files is that others cannot edit or change them; they can only add comments. • You can also use Google Docs’ formatting tools or Word Web App online to format your online copy of the business plan. Chapter 14

  25. Prepare to Present • Before you present your plan, practice, practice, and practice some more. • Keep track of your time. • You must be concise, complete, and confident. Chapter 14