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FIJI FLAVOR

FIJI FLAVOR. James Dye, Jeremy Burke, Brittney Merecki, Lauren Triplett. FIJI Water; A Background. David Gilmour began the Fiji Water journey in 1996. Distributes clean, pure water with artesian filtering/bottling. . Fiji Mission. Quality and Excellence in our product

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FIJI FLAVOR

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  1. FIJI FLAVOR James Dye, Jeremy Burke, Brittney Merecki, Lauren Triplett

  2. FIJI Water; A Background • David Gilmour began the Fiji Water journey in 1996. • Distributes clean, pure water with artesian filtering/bottling.

  3. Fiji Mission • Quality and Excellence in our product • Communicating the passion and uniqueproperties of our brand • Continuing to invest in the future while preservingand cherishing the pristine source.

  4. Fiji SWOT analysis

  5. Fiji’s Competition

  6. Marketing Advertising: • Magazines • Billboards • Internet

  7. Fiji Flavor • Pure water, infused with natural fruit flavor native to the Fiji Islands. • Provides your body with • Silica: aids in bone formation • Fluoride: Prevents tooth decay • Bicarbonate: Balances pH levels • Electrolytes: balances body’s ions

  8. Coconut

  9. Watermelon

  10. Kiwi

  11. Prices Promotion: BUY 2, GET 1 FREE!! Why not try all three flavors!? $2.00 $2.50 $3.00 $3.50 *Prices will vary upon location and business

  12. Where can you get Fiji Flavor? • Grocery stores • Convenience stores • Starbucks • Vending machines • Or order directly from Fijiwater.com!

  13. Target Audience • The health conscious • Green “Thinkers” • Students • Busy adults

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