1 / 6

C ommunity Promise

Identity Pyramid. The singular compelling promise that motivates. C ommunity Promise. Human traits to differentiate you and connect emotionally with your audience. Unique Personality. Differentiating Emotional Benefits. The higher order benefits that

zea
Télécharger la présentation

C ommunity Promise

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Identity Pyramid The singular compelling promise that motivates Community Promise Human traits to differentiate you and connect emotionally with your audience Unique Personality Differentiating Emotional Benefits The higher order benefits that drive brand affiliation and true brand loyalty Differentiating Rational Benefits The rational benefits of being associated with your brand The fastest avenue to marketplace action

  2. IdentityPyramid CommunityPromise Unique Personality Emotional Benefits Rational Benefits Youth – growing faith between generations Real Relationships – investing in each other Service – loving your neighbor Worship – experiencing God

  3. IdentityPyramid CommunityPromise Unique Personality Emotional Benefits Intentional, Connected, Centered and Whole Alive with Joy and Wonder Accepted, Redeemed and Loved Rational Benefits Youth – growing faith between generations Real Relationships – investing in each other Service – loving your neighbor Worship – experiencing God

  4. IdentityPyramid CommunityPromise Unique Personality Giving love, Taking risks, Child-like Emotional Benefits Intentional, Connected, Centered and Whole Alive with Joy and Wonder Accepted, Redeemed and Loved Rational Benefits Youth – growing faith between generations Real Relationships – investing in each other Service – loving your neighbor Worship – experiencing God

  5. IdentityPyramid CommunityPromise I promise to value myself and others as children of God. Unique Personality Giving love, Taking risks, Child-like Emotional Benefits Intentional, Connected, Centered and Whole Alive with Joy and Wonder Accepted, Redeemed and Loved Rational Benefits Youth – growing faith between generations Real Relationships – investing in each other Service – loving your neighbor Worship – experiencing God

  6. IdentityPyramid Living Joy - a lutheran faith community CommunityPromise I promise to value myself and others as children of God. livingjoylutheran.org Unique Personality Giving love, Taking risks, Child-like Emotional Benefits Intentional, Connected, Centered and Whole Alive with Joy and Wonder Accepted, Redeemed and Loved Rational Benefits Youth – growing faith between generations Real Relationships – investing in each other Service – loving your neighbor Worship – experiencing God

More Related