Communications Update

1. Communications Update Communications Update June 2009 Network MeetingPortland, Maine

2. The Communications Team

3. 6 months Bookstore Website

4. Top-Secret Discount State offices receive any promotional discount or sale price PLUS their 20% discount Order through www.compact.org/publications Enter NETWORK into the promotion box at checkout Please do not share this discount with anyone, even close partners. Discount is for state offices only.

5. New website New look, easier to navigate Updated and reorganized content, new resources Allows users to submit content more easily Better highlights the work of our state and members

6. Highlighting members and state office work

7. Upcoming Publications The CSD professional development book, adapted from annual CSD institute Fundamentals of Service-Learning Course Construction, new edition Compact Current, published 3x/year. Lead article on a innovative service-learning program in Connecticut College

8. Growth Areas Increase visibility Create messaging on what we do and why it matters Improve branding

9. Growth Area: Visibility • Increase visibility by celebrating and promoting campus civic engagement work • National office to write stories celebrating member achievements • Build and maintain solid base of press contacts • Use new media (YouTube, Facebook, Twitter, etc.) to broaden reach

10. Growth area: Messaging • Provide clear, concise messaging • Who we are, what we do, and why it matters • For use in grant proposals and other forms of fundraising, communications with members and public • Will come out of work you are doing with visioning

11. Growth area: Branding • Improve branding • Provide better graphic support to state offices • Create cost-effective system for our website to be easily adapted and maintained by state offices (long-term goal) • Create comprehensive editorial and graphic standards guidelines for network

12. The Power of the Network; The Power of the Brand

13. Questions? ??????