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Hand-Made Souvenirs for Charity: Promoting Estonian Culture in Poland

Our business idea is to create beautiful hand-made souvenirs such as badges, T-shirts, socks, tights, and jewelry for a charity event in Poland. Our mission is to promote Estonian symbols and foster patriotism among wearers of our products, appealing to all age groups. Our short-term goal is to launch the business and recruit workers, while our long-term goal focuses on increasing sales and production. We aim to strategically attract clients, analyze competitors, and determine optimal pricing while ensuring sustainability and profitability.

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Hand-Made Souvenirs for Charity: Promoting Estonian Culture in Poland

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Presentation Transcript

  1. Business plan descriptions By: Sander Kukk and Sandra Jürgens

  2. 1. Business idea • Business idea: make hand-made souvenirs for a charity event in Poland • Our workgroups products: • 1. badges • 2. T-shirts • 3. Socks and tights • 4. Jewellery

  3. 2. Mission • Make Estonian symbols known for everybody. • The products are ment for all age groups

  4. 3.Vision • Products should be pretty and should create more patriotic feelings when people wear them.

  5. 4. Term goals • Short term goal: start the business and find workers. • Long term goal: increase in selling and make a certain number of products.

  6. 5. Marketing situation • Our potential clients • Our competitors • Our strengths and competitors strengths

  7. 6. Marketing • How manyproducts are we going to make? • What is the price of the products? • How to attract people? • Where to sell our products?

  8. 6. Production plan • Who will work? • What materials do we need? • Who will finance us? • How much the souvenirs cost? • How much is the profit?

  9. Thank you for listening!

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