1. Partner Program 2012 • Assistance PSA for Microsoft Dynamics CRM 2011

2. Our Mission “Within the Microsoft eco system, worldwide market Leader in the Professional Service Industry”

3. Assistance Software • Based in Europe, The Netherlands , Naarden(near Amsterdam) • Leading Vertical Solution for the PSA market (in The Netherlands) • Version 1.0 was released March 1993. 800+ company Implementations and 12.000+ licenses sold • Developed a Unique solution for the Microsoft CRM 2011 platform, launched in March 2011 • 50 Partners Worldwide • ISV Alliance agreement with Microsoft Corp. • Solution is Certified for Microsoft Dynamics CRM 2011

4. ISV Alliance Agreement with Microsoft Corporation “Our partners play a critical role in delivering specialized solutions for our customers” said Doug Kennedy, vice president, Microsoft Dynamics Partners “Assistance Software is an example of a partner that is utilizing the power and flexibility offered by Microsoft Dynamics CRM to meet the specific needs of our customers and help them be more productive.”

5. World Wide Partner Network

6. OurVision

7. Our Concept Assistance PSA for Microsoft Dynamics CRM™ Opportunities Leads Accounts Accounts Price List Price List • Microsoft Dynamics CRM™ for Professional Services Products Products Campaigns Contacts Contacts HRM HRM Project and Contract management Project and Contract management Time and Expenses Time and Expenses Expense Claim Project Calculation Project Calculation Power of Choice:On Premise, SaaS and • CRM Online Project SalesForecast Project SalesForecast Project ActivityPlanning Project ActivityPlanning Project ResourcePlanning Project ResourcePlanning Invoices MicrosoftOutlook MicrosoftDynamics NAV/GP/AX

8. Profile our target market • Professional Services Organizations: • IT Consultancy and Services • Legal Services • Consultancy and Management Services • Architects and Engineering Services • Advertising and Design Studios • Public Administration • Education Services • Other Services/Project organizations

9. Demo Project Live Cycle

10. License Structure *Only applicable with On Premise, **SAAS price is per month per user includes SLA, On Premise price is named per user without SLA, SLA is 21% of the license

11. Assistance Software Partner Program 2012

12. Partner Levels Premium Partner Registered Partner • Partner Annual fee 1,500 euro • Reseller agreement only for Assistance PSA • Microsoft Dynamics CRM Certified • Lead Registration • Limited support up to 3 calls for free and then 150 Euro per call • Complementary E-Learning • A minimum of one employee need to be PSA Certified • 20% Margin on Licenses • 15% Margin on Maintenance • 5 PSA users for own use for free • Partner Annual fee 2,500 euro • Reseller agreement for Assistance PSA • Microsoft Dynamics Microsoft Dynamics CRM Certified • and/or NAV/AX/GP • Joint Marketing efforts • Lead Registration • Managed Partner Support by PAM • Limited support up to 30 tickets for free • Complementary E-Learning and once per year Boot Camp in Amsterdam or on Site (excluding expenses) • A minimum of two employees need to be PSA Certified • 40% Margin on Licenses • 25% Margin on Maintenance • 50 PSA users for own use for free incl. maintenance

13. Registered Partner Registered Partner Program

14. Partner Program

15. Premium Partner Premium Partner Program

16. Partner Program

17. Phase 1: Start-Up • 1a. Sign Letter of Intent • 1b. Establish PSO Team • Product Manager • Sales Pré Sales • Project management & Consultants (implementation) • Technical Consultants (installation) • 1b. Local Marketing Research

18. Phase 2: Go-To-Market 2a. Sign up for Assistance Software Partner Program • Preferred territory partners • Multi-tier program (Certified, Silver, Gold levels) • Marketing program support • Comprehensive “Boot Camp” Training and Certification - No start-up fees • On-line training and certification • Pre-sales assistance during start-up through Assistance Software PAM • 40% standard discount on Assistance Software • 25% standard discount on recurring software maintenance • Earn higher performance-based incentives -Additional cash discounts - Marketing Development Funds • Comprehensive partner portal 2b. Start Marketing Activities

19. Boot Camp Price per attendee: (1st boot camp with up to2 attendees free of charge and two attendees per year, annualadditional 2 attendees) € 1.650,- Location: Assistance Software Group - Naarden, The Netherlands

20. Boot Camp

21. Direct online Exam

22. Trade show and Live Event Support

23. Phase 3: Sales 3a. Demo Session • PSAonline demo environment • Partner PortalAssistance Software • Demo Support through PAM 3b. Quotes & Contracts

24. Phase 4: Deployment 4a. Start Deployment and Implementation • Implementation Support through our online services • Free Lab documentsand e-learning facility 4b. Start Support Team and Tech Team • Free Webinar Services (monthly call, update webinars etc) • Online 3th line Support per e-mail, web meeting and telephone • Additional support through our online services section

25. Software License Software for your own Company • Free Server License for 50 Users • Maintenance included

26. Online Services

27. Partner Quotes

28. Our Partners Beau McKay Practice Manager Cole Systems Associates, Inc. • “Cole Systems was originally a FolioDev partner and we found that the complexity of configuring and setting  up the  solution did not fully meet the needs of the medium sized businesses.  While AX PSA has good tools, the overall flow and cost meant that we couldn’t compete with the project centric competitors, with Assistance PSA for Microsoft Dynamics we can!“

29. Our Partners Henk Woltjes Practice Manager Professional Service Industry Qurius • “In the past we sometimes had to reprogram the adjustments we made for our client with every update of the Microsoft Dynamics software. Now, because every client has the same, configurable software with Assistance PSA updating gets much easier!”

30. Our Partners Dale Potter President Premier Computing “Assistance PSA offers a tremendous opportunity for Microsoft reselling partners.  Premier was first interested because of the strength of the application and how well designed it is for Professional Service Organizations.  The optional integrations offered for 3 of the 4 Microsoft Dynamics ERP solutions, for Microsoft Dynamics SharePoint, SharePoint and office opens even greater opportunities for us.” “Since becoming a Partner of Assistance PSA, I have been very impressed with their channel program, particularly the marketing and lead generation assistance, the technical training and the exceptional service we have received from Assistance”

31. Links • Home Page http://www.assistancesoftware.com • Partner Portalhttp://www.assistancesoftware.com/partnerinfo/