Social Media: Local Government Uses and Policies

1. Social Media: Local Government Uses and Policies Panel Discussion June 11, 2010 10:00 – 11:00

2. Moderator Fred Ward Manager, Library & Information Services Municipal Research & Services Center fward@mrsc.org Municipal Research and Services Center --- http://www.mrsc.org

3. Webinar Basic Instructions • For technical assistance, call 800-933-6772. • Three polls during the webcast • Submit questions for panelists during the webcast. • 15 minutes at the end for “open-mike” Q&A. • Brief survey upon exit from webcast. • MRSC will post this PowerPoint and the webcast recording on social media page Municipal Research and Services Center --- http://www.mrsc.org

4. Control Panel Municipal Research and Services Center --- http://www.mrsc.org

5. Panelists • Bruce Blood, Citywide Web Manager, City of Seattle • Brenda Cooper, Chief Information Officer, City of Kirkland • Marlene Feist, Communications Director, City of Spokane Municipal Research and Services Center --- http://www.mrsc.org

6. Social Media – Types Implemented What is the history of your use of social media within your local government and how are you using it? Municipal Research and Services Center --- http://www.mrsc.org

7. Social Media – Public Postings What factors did you consider in deciding whether or not to allow the public to add postings or to comment on your local government postings? Municipal Research and Services Center --- http://www.mrsc.org

8. Social Media – Public Response What has been the response from the public to your use of social media? Municipal Research and Services Center --- http://www.mrsc.org

9. Social Media – Staff Response What has been the response from the officials and employees of your local government to your use of social media?  Municipal Research and Services Center --- http://www.mrsc.org

10. Social Media – Policies and Procedures What policies and procedures do you have in place that determine who posts, what is posted and when? Municipal Research and Services Center --- http://www.mrsc.org

11. Social Media – Public Records How are you handling issues related to public records and archiving? Municipal Research and Services Center --- http://www.mrsc.org

12. Social Media – Lessons Learned What advice would you give to other local governments considering making use of social media? Municipal Research and Services Center --- http://www.mrsc.org

13. Additional Resources MRSC Web page on social media: http://www.mrsc.org/Subjects/InfoServ/socialmedia.aspx Social media implementations by Washington local governments: http://www.mrsc.org/Subjects/infoserv/newmedlst.aspx Designing Social Media Policy for Government: Eight Essential Elements http://www.ctg.albany.edu/publications/guides/social_media_policy/social_media_policy.pdf Municipal Research and Services Center --- http://www.mrsc.org

14. Contact Information Fred Ward Manager, Library & Information Services Municipal Research & Services Center fward@mrsc.org (206) 625-1300 Municipal Research and Services Center --- http://www.mrsc.org