1 / 30

SOUND BITES

SOUND BITES. SOUND BITES. SOUND BITES. SOUND BITES. SOUND BITES. SOUND BITES. SOUND BITES. SOUND BITES. SOUND BITES. SOUND BITES. Categories. Print Events Online Research/Reprints Custom Communications. Categories. Print. Events. The American Lawyer

judah
Télécharger la présentation

SOUND BITES

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. SOUND BITES SOUND BITES SOUND BITES SOUND BITES SOUND BITES SOUND BITES SOUND BITES SOUND BITES SOUND BITES SOUND BITES

  2. Categories Print Events Online Research/Reprints Custom Communications

  3. Categories Print Events • The American Lawyer • The American Lawyer Student Edition • Corporate Counsel • Focus Europe • IP Law & Business • Law Firm Inc. • Law Technology News • The Minority Law Journal • The National Law Journal • The Definitive Management Series • T3 – Trial, Tactics & Technology • General Counsel Conference • The IP Law & Business Briefing • International Briefings • LegalTech • SRI • Insight Online Research & Reprints • ALMExperts • Daily Newswire • Law.com • Online CLE Center • Verdictsearch • ALM Research Online • ALM Reprints • Custom Research Custom Communications • Events • Newsletters • Publications • WebCasts

  4. Print The American Lawyer ALM’s Flagship Publication Who reads it? Partners at the largest law firms in the US and the GC’s at the Fortune 500 What’s in it? “Must read” editorial covering the practice and business of the nation’s top law firms Circulation and Frequency Monthly to 17,000 subscribers, readership 136,000 (52% of circ is Am Law 200 and Global 100 firms) Special Notes Award Winning, High Profile, Respected 2005 Jesse H. Neal National Business Journalism Award – Best Single Issue Special Reports Am Law 100, Am Law 200, A List, Corporate Scorecard, Global 100 Contacts Editorial – Aric Press, apress@alm.com Advertising – Gary Mirkin, gmirkin@alm.com

  5. Print The American Lawyer – Student Edition Who reads it? Law Students What’s in it? Editorial relevant to students–such as surviving the final crunch of law school, managing money, and strategies for future success November issue includes the Summer Associate Survey Circulation and Frequency Biannually, free to students June issue – 14,000 distributed, November issue – 37,800 distributed Contacts Editorial – Emily Barker, ebarker@alm.com Advertising – Gary Mirkin, gmirkin@alm.com

  6. Print Corporate Counsel The Business Magazine for the Chief Legal Officer Who reads it? General Counsel, Corporate Counsel, Business Executives and Law Firm Attorneys What’s in it? Legal and business developments that directly affect legal departments, companies and careers of corporate legal officers Circulation and Frequency Monthly, to 43,000qualified and direct request 42.2% of readers are General Counsel/Chief Legal Officers 63.5% of circulation is direct request Special Notes Nominated for a Jesse H. Neal Award in 2005 for best single article Contacts Editorial – Robin Sparkman, rsparkman@alm.com Advertising – Gary Mirkin, gmirkin@alm.com

  7. Print Focus Europe An ALM Supplement Who reads it? Readers of The American Lawyer and Corporate Counsel What’s in it? Updates legal and business professionals throughout the U.S. on developments that impact law firms and corporations with strategic business interests on the continent and in the United Kingdom. Circulation and Frequency 3 times a year to 60,000recipients of The American Lawyer and Corporate Counsel Contacts Editorial – Emily Barker, ebarker@alm.com Advertising – Danny Collins, dcollins@amlaw-international.com

  8. Print IP Law & Business The Monthly Business Magazine for the Intellectual Property Community Who reads it? Intellectual Property practitioners–in-house and at law firms What’s in it? Advice on building, protecting and profiting from IP portfolios; coverage of the active IP litigation arena; and insight into the business of intellectual property at law firms. Circulation and Frequency Monthly, to 17,500 subscribers and qualified recipients 40% law firms, 48% in-house IP attorneys. 6% Fortune 1000 GCs, 6% Fortune 1000 CEOs Contacts Editorial – Emily Friedlander, efriedlander@alm.com Advertising – Gary Mirkin, gmirkin@alm.com

  9. Print Law Firm Inc. Ideas & Innovations for Law Firm Management Who reads it? Law Firm Leaders/Management for firms with 40+ attorneys What’s in it? Reports and strategies on the business aspects of running law firms that enable key executives to improve their bottom lines Circulation and Frequency 6 times per year, to 20,000 subscribers and qualified recipients (moving to direct request) (10 times per year in 2007) Contacts Editorial – Trevor Delaney, tdelaney@alm.com Advertising – Gary Mirkin, gmirkin@alm.com

  10. Print Law Technology News Products, Systems & Services for Legal Professionals Who reads it? Decision-makers at law firms, corporate legal departments and government agencies What’s in it? Behind-the-scenes news, industry trends and reviews that help legal organizations be more productive, competitive, effective and cost-efficient through the use of technology. Circulation and Frequency Monthly, to 40,000 direct request recipients The magazine has the largest circulation of any legal technology publication. Special Notes Annual Corporate Profiles (December) separate issue Resource Guide (Bi-Annual) separate issue – May and November (print and online) Nominated for a Jesse H. Neal Award in 2005 for best subject-related series of articles Contacts Editorial – Monica Bay, mbay@alm.com Advertising – Gary Mirkin, gmirkin@alm.com

  11. Print The Minority Law Journal The Leading News Magazine for Minorities in the Legal Industry Who reads it? Law Firms and Corporate Legal Departments What’s in it? An exchange of ideas on the application and advancement of diversity in the legal workplace. Circulation and Frequency Three times a year to 18,500 qualified recipients Special Notes The Diversity Scorecard The Annual National Directory of Minority Attorneys Student Edition Contacts Editorial – Emily Barker, ebarker@alm.com Advertising – Gary Mirkin, gmirkin@alm.com

  12. Print The National Law Journal The Weekly Newspaper for the Legal Profession Who reads it? Practicing attorneys throughout the United States What’s in it? Timely legal news and analysis plus recent court decisions, jury verdicts, expert practitioner columns, and features on emerging trends. Circulation and Frequency Weekly, to 20,000 subscribers 20% of readership is in-house counsel Special Notes Many awards NLJ 250 Who Represents Corporate America Contacts Editorial – Rex Bossert, rbossert@alm.com Advertising – Brian Corrigan, bcorrigan@alm.com ®

  13. Events • The Definitive Management Series • Presented by The American Lawyer and Law Firm Inc. • What is it? • 10 Programs scheduled in 2006 will focus on the essential concerns of specific executive levels running today’s firms. • 2006 Programs • Chief Recruitment & Development Officers • Chief Information & Technology Officers • Chief Financial Officers • Law Firm Liability • Practice Group Leaders • Managing Partners • Law Firm Partner Compensation • Chief Marketing Officers • Paralegal Manager’s Institute • Lateral Partner Recruiting Forum • Estimated attendance at each event; 50-75 • Sponsorships Available • Contact • Kimberly K. Fine, kfine@alm.com • www.ALMevents.com

  14. Events T3 Trial, Tactics and Technology What is it? T3 will examine pre-trial and trial technologies that senior in-house counsel and top-flight trial attorneys are using to control costs, while ensuring excellent work product and the best attainable outcomes. When and where? December, New York City Who will attend: General Counsel, senior in-house litigation counsel, law department technology experts, trial attorneys, litigation support managers, forensic experts, damages experts, jury consultants, records management specialists Estimated attendance: 120 - 150 Sponsorships Available Contact: Henry Dicker, hdicker@alm

  15. Events • General Counsel Conference • What is it? • A two-day conference focused on areas of law and business that are important to general counsel, featuring an esteemed faculty of in-house counsel, partners from prominent law firms and legal technology experts. • When and where? • June 12 & 13, 2006 – The St. Regis Hotel, New York City • November 28 & 29, 2006 – Los Angeles • Who will attend: • General counsels from all over the country • Estimated attendance: 100 - 150 • Sponsorships Available • Contact • Kimberly K. Fine, kfine@alm.com • www.ALMevents.com

  16. Events • The IP Law & Business Briefings • Enterprise Management: Integrating IP and Business • What is it? • A one-day educational event featuring seminars, exhibits and networking opportunities with the top practitioners in IP law today. • When and where? • May, 2006 – San Jose • December, 2006 – Washington, DC • Who will attend: • In-house counsel and IP attorneys • Estimated attendance: 100-150 • Sponsorships Available • Contact • Kimberly K. Fine, kfine@alm.com • www.ALMevents.com

  17. Events • International Briefings • Effective Business Strategies for Investment • What is it? • A complimentary series of briefings, featuring members of prestigious international law firms speaking on various issues affecting business investments in foreign countries. • When and where? • International M & A Forum, June, 2006 in New York City and San Francisco • Focus Europe – December, New York City • US/Canadian Cross-Border M & A Forum, April, New York City • Estimated attendance at each event: 75-100 • Who will attend: • Corporate Counsel and Senior Business Executives • Sponsorships Available • Contact • Danny Collins, dcollins@amlaw-international.com • www.ALMevents.com

  18. Events • LegalTech • The Premier Conference and Trade Show for • Technology in the Legal Community • What is it? • Two-three days of educational sessions and a trade show floor that draws vendors and attendees from all over the world. • When and where? • LegalTech West Coast • June 5 – 6, 2006 – The Westin Bonaventure, Los Angeles • LegalTech New York • January 29 – 31, 2006 – The Hilton New York, NY • Who will attend: • Managing partners, General Counsels, CEOs, COOs, CIOs, CTOs, IT Directors, MIS Managers, Legal Administrators, Legal Support, Legal Press, Consultants • Estimated attendance including Exhibits only: 8500 in NYC, 3500 in LA • Sponsorships and Booth Space Available • Contact • Henry Dicker, hdicker@alm.com • www.legaltechshow.com

  19. Events Examples of Sponsorship Opportunities LUNCHEON • Speaker on topic to be mutually agreed upon with ALM • Input into corporate keynote luncheon speakers • Sponsor’s logo on advertisements in ALM publications and on the program brochure RECEPTION • Speaker on topic to be mutually agreed upon with ALM • Opportunity to welcome delegates to the reception • Sponsor’s logo on advertisements in ALM publications and on the program brochure CORPORATE Sponsorship • Speaker on topic to be mutually agreed upon with ALM • Sponsor’s logo in the program brochure Also Available: Delegate Conference Bags, Badge Lanyards, Notepads & Pens All of the above also include: • A tabletop exhibit space at the conference • Complimentary passes to the entire event • A one-time use of the attendee mailing list AFTER the event For details and pricing contact Kimberly K. Fine, kfine@alm.com Henry Dicker, hdicker@alm.com

  20. Online ALMExperts.com http://www.almexperts.com What is it? ALMExperts is an online and offline comprehensive resource for locating qualified experts, consultants, court reporters, ADR professionals, investigators and process servers. Attorneys can search by area of expertise, name of expert or keyword. This allows the attorney to access the expert witness or consultant’s contact information, a description of their areas of expertise and a complete resume. Currently, there are 8 regional and 2 nationwide printed ALMExpert Directories. The website is almexperts.com. There is a variety of offline and online listing opportunities available for clients including gold, silver, and bronze membership levels, display print opportunities, online home page sponsorships and online text links by category. Contact Rachel Barash rbarash@alm.com 212 313 9139 Online Media kit: http://www.almexperts.com/ExpertWitness/includes/onlinemediakit.pdf

  21. Online Daily Legal Newswire http://www.law.com/newswire/ What is it? An online newsletter delivered daily to subscribers worldwide that provides breaking legal news, case reporting and in-depth legal features. Circulation 50,000 emails sent daily There is no charge for the subscription. Advertising Banner, advertorial ads available. HTML version has additional 250X250 advertorial positions. Contact Michael Medwig, mmedwig@alm.com

  22. Online Law.com First in legal news and information http://www.law.com What is it? The leading Web destination for the legal community, combining original content with editorial from ALM publications What’s in it? Daily news and resources for attorneys in law firms, solos, in-house counsel and IT professionals, plus links to ALM’s national publications, newspapers and directories Monthly page views?Over 5 million page views per month. Advertising Integrated opportunities are available including emails and online newsletters, Webcasts, RSS feeds, legal blogs, standardized online ad units and online directories. Contact Michael Medwig, mmedwig@alm.com

  23. Online Law.com CLE Center What is it? A leading provider of online continuing legal education programs that can be completed for MCLE credit in more than 25 states–available 24 hours a day, 7 days a week. What’s in it? Exclusive high-quality online CLE programs, plus partnership content with select groups marketing: Association of the Bar of the City of New York, Illinois State Bar Association and the Los Angeles County Bar Association. Sponsorships Firms and companies can establish themselves as experts in their field by becoming exclusive sponsor of targeted Law.com CLE Center classes. Sponsorships are posted online for three months and are an effective method of gaining exposures to a qualified potential client. Options include Practice Area sponsorship, Custom Audio/Video programs and Run of Site advertising, online CLE class Contact Michael Medwig, mmedwig@alm.com

  24. Online VerdictSearch Your Best Source for Verdict & Settlement News and Research What is it? The preeminent national provider of high-quality legal research of verdict, settlement and arbitration information. What’s in it? Online verdict and settlement information nationwide, with particular focus on California, Texas, New York, New Jersey, Pennsylvania, Illinois and Florida. Cost Paid subscription for 24 hour period or annually Marketing Opportunities By reporting cases gain free publicity, and can further “spread the word” by ordering report reprints Print Publications Regional and specialty reporters, newsletters, citators, books, indexes and more Contact Kevin Harris, kharris@alm.com

  25. Reprints ALM Reprints Creative marketing programs that leverage great press What is it? A dynamic array of products and services that reproduce and attractively showcase a firm or author’s inclusion in any ALM publication Pricing Based on product type, layout and production specifications and desired market penetration. Contact Syndia Torres, 212-545-6111 or reprints@alm.com

  26. Research ALM Research The first name in legal business intelligence What is it? The leading provider of online information for and about the legal market that enables users to access and download competitive intelligence and business information from anywhere in the world. ALM’s current and past surveys and rankings including: the Am Law 100 & 200, NLJ 250, Global 100, Who Counsels Who, Corporate Representation, and more. Who Uses it? Law Firms – to access, track trends and benchmark themselves, their peers and competitors. Additional users are legal vendors, consultants, law schools, financial institutions, real estate firms. Base subscription: access to current year data and 1-year law firm reports starts at $2,500 for 1 user for 1 year. Effective January 2006, Base subscriptions will start at $3,500 for 1 user for 1 year Premium subscription: access to all data for all years (some going back to 1978) and access to 1, 3, and 5-year reports starts at $7,500 for 1 user for 1 year Transactional users can purchase single products which vary in price. As of January 2006, Premium subscriptions will start at $8,500 for 1 user for 1 year Custom ALM Research can also help firms develop and implement the best strategies for searching our database to produce custom reports, and assist with primary research needs, including developing questionnaires, conducting web surveys, performing data analysis, and managing projects. Contact Charles Lowry, clowry@alm.com

  27. Custom Communications Custom Events Who? For companies and law firms who wish to gain a competitive edge with one-on-one contact with current and potential clients What? A unique event showcasing a company or firm’s speakers and expertise. Why? To take advantage of ALM’s marketing power and reach into the legal and business executive market and to co-brand an event with ALM or one of its publications. How? Clients choose the ALM publication that most closely matches their target clientele. ALM takes care of the promotions, logistics and program management details. Details include assisting with the content and speakers; designing, printing and mailing brochures; developing and placing advertisements in ALM publications, marketing the program on our Web sites; providing online registration; and offering attendees CLE credit if applicable. Pricing varies based on type of event and promotion. Contacts Henry Dicker, hdicker@alm.com

  28. Custom Communications Custom Newsletters Who? For companies and law firms who wish to expand client relationships, develop new business, build credibility, market and cross-sell and announce successful client outcomes What? A print and/or e-mail newsletter either written and produced by ALM with the client’s byline or produced by ALM using the client’s work product Why? To take advantage of ALM’s experienced journalists, extensive publishing experience and volume print/production discounts How? ALM will design, layout, print and mail/e-mail the newsletter with any desired frequency Contacts Jill Windwer, jwindwer@alm.com

  29. Custom Communications Custom Publications Who? For companies and law firms who wish to expand client relationships, develop new business, enhance their company’s or firm’s name, provide valuable information to clients and/or showcase areas of expertise. What? Custom publications can range from one-time to weekly and can take the form of magazines, newspapers, books or white papers. Why? To leverage ALM’s brands and access to the legal and business executive market. How? ALM can create, produce and distribute products perfectly suited to a client’s audience and needs. Details include: polybagging custom publications with ALM publications, crafting distribution lists from ALM’s database and integrating custom print products with events, surveys, ad campaigns or other marketing programs. Contacts Jill Windwer, jwindwer@alm.com

  30. Custom Communications Webcasts Who? For companies and law firms who wish to capture new audiences through innovative, off-the-page promotions that target high-value readers. What? Webcast sponsorships may include: A 15 – 20 second “PBS” type of introductory sponsorship message at the start of a Webcast, a sponsorship appearing in the surrounding Webcast environment, sponsorship of the promotional email announcing an upcoming Webcast and the purchase of leads from users registering for the Webcast. Why? Advertisers benefit from Law.com’s ability to draw targeted high-value audiences. How? Advertisers have two options: They may sponsor an editorially driven Webcast, which is produced by Law.com and treated as editorial, or a vendor-sponsored version, which Law.com will produce and market as sponsored material. Contact Michael Medwig, mmedwig@alm.com

More Related