1. Photography: Feb. 27 Prof. Vaccaro Hofstra University

2. Today’s Roadmap • Fan vs. Fan extra credit opportunity • Review of the media, key topics from last two weeks • Lecture on digital photography • Complete Assignment No. 1 in class • Notes about next class • But first … a fun video to start.

3. Recent Media News • New Nielsen date released about digital • Biz Stone: Don’t stare at Twitter all day • ESPN: ‘Chink in the armor • Good journalism from NYT about Jeremy Lin

4. Digital Photography • Digital allows as many photos as your memory card can handle, often hundreds • Ability to analyze photos immediately • Smartphones and laptops allow for immediate uploads • Camera types • Point and shoot • Digital SLR: Single Lens Reflex

5. Digital Photo Basics • Read the manual and understand the machine you’re working with • Repetition is key to improvement • Hold the camera steady and with proper form • Get close to the action, don’t be afraid to get what you need, when you need it • Think about your audience and how they will react to your photos

6. More on Digital Photos • Think about the big shot, the front page • Think about photo galleries, images for video or shots that can be used in the future • Don’t forget your deadline and shipping photos to your editor as fast as possible • Ethics: Do not misrepresent a photo, add a dimension or delete anything (cropping is fine for the most part)… unethical journalism is very common with digital photography and unacceptable • Record ALL necessary info for captions

7. More on Digital Photos • What works? Composition, emotion, light and outside-the-box • Go where the other photographers aren’t • Don’t forget all equipment: tri-pod, batteries, extra memory cards, etc. • Act natural and move around • Be aware of the background • Keep the light behind you • Editing: iPhoto, Photoshop, basic cropping and lighting all work

8. Ethics • Changing photos is unethical • Editing color can be borderline unethical • Taking photos from another site is unethical • Known your boundaries … your rights … i.e. Phil Datz situation

9. Photo Examples • NY Times Lens Blog: http://lens.blogs.nytimes.com/ • Patch.com - let’s scroll a few sites • Irene destroys home • Education rally • Football championship • Newsday.com - let’s scroll their site • ESPN.com - let’s look at just sports

10. Next Class • READ: Links on Schedule page of class blog under March 5 … and Chapter 7 on audio journalism • Lecture on audio journalism • We'll go over Assignment 1 • In-class mobile journalism exercise TBD • Assignment 2 instructions … due March 12

11. Assignment No. 1 • Editorial/business model for sustainable blog idea • Why would it work? • Analysis of competition • Multimedia ideas/elements • Ways to make revenue • Are there costs/expenses? • 200 words max and bullet points