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2013 EVENT OPPORTUNITIES

2013 EVENT OPPORTUNITIES. 16MM + Celebrity and Pop-Culture Focused Young Women Return Daily For Their Fix ! Led by Bonnie Fuller, Hollywood Life captures and celebrates the essence of the celebrity Hollywood lifestyle—news, beauty, style, culture and celebrity baby news!

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2013 EVENT OPPORTUNITIES

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  1. 2013 EVENT OPPORTUNITIES

  2. 16MM+ Celebrity and Pop-Culture Focused Young Women Return Daily For Their Fix! Led by Bonnie Fuller, Hollywood Life captures and celebrates the essence of the celebrity Hollywood lifestyle—news, beauty, style, culture and celebrity baby news! Stars entertain, but they also inspire and profoundly influence what women see, hear, do, buy and share. Women identify with celebrities: their trials, triumphs, relationships and romances, obsessions and diversions. Stars are role models. Hollywood Life plays a starring role in their daily lives. Hollywood Life doesn’t just report the scoop; Hollywood Life relates it to women’s personal lives allowing real women to connect through the lens of celebrity.

  3. The Hollywood Life Audience! 16MM+ celebrity and pop-culture focused young women return daily for their fix. They are highly influential, always in the know on the latest trends and styles, and spend their spare time shopping and catching up on television, movies, and social activities. When you reach one Hollywood Lifer, you reach her whole network. 84% share their favorite Hollywood Life stories with friends via email, Facebook, Twitter, and more. Bonnie Fuller! Editor-in-Chief Bonnie Fuller is an industry-leading media executive and magazine innovator with an unparalleled track record of success in transforming brands and publications, such as Us Weekly, Shape, Cosmopolitan, Glamour, and Star magazine. Twice named Editor of the Year by Advertising Age, she has a deep understanding of the female audience, particularly, the 18-35 demo. A regular contributor to HuffingtonPost.com, NYTimes.com, and Adage.com, Fuller is also a prominent figure in the blogosphere, and has been widely credited with sparking the current pop-culture celebrity mania.

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  5. Hollywood Athletic Club August 1st, 2013 Hollywood’s biggest names in film and television will honor the best emerging Stars of 2013. From breakthrough performance of the year to the superstar of tomorrow, The 15th annual Young Hollywood Awards recognizes the amazing work and talent of the future Hollywood elite, propelling them into the forefront of the industry. With 500 guests, including talent, VIP clients and partners and general admission guests, the Young Hollywood Awards is one of the most exclusive events of the year for film and television.

  6. PMC and Hollywood’s biggest names in film and television will honor the best emerging Stars of 2013. From breakthrough performance of the year to the superstar of tomorrow, The 15th annual Young Hollywood Awards recognizes the amazing work and talent of the future Holly wood elite. • Airing nationally on CW Television Network in over 108MM households! • Promotions across PMC digital platform (29MM + UV/Month) • Social Media integration across PMC social platforms (2MM+ followers) • Online Destination awards web sites • Comprehensive PR strategy for pre/post coverage

  7. E V E N T P H O T O S

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  9. Lincoln Center, NY September 4th, 2013 Celebrating the hottest trendsetters in fashion, The Style Awards showcases behind-the-scenes fashion icons and honors celebrities, influencers and the style elite who have led the way in the world of fashion. Style Awards enjoys coverage from all major entertainment and style outlets and receives nearly 2 billion media impressions.

  10. The Style Awards is pleased to offer partners a program which gives the brand the opportunity integrate alongside other brands in the most exciting consumer facing event at Mercedes-Benz Fashion Week in New York. • Access to the exclusive Pre-Cocktail Reception • Promotions across PMC digital platform (24MM+ UV/Month) • Social media integration across PMC social platforms (2MM+ followers) • Online destination awards web sites • Comprehensive PR strategy for pre/post coverage

  11. E V E N T P H O T O S

  12. 2013 PRESENTING PARTNERSHIP INCLUDES: • ON SITE • Category Exclusivity & Title Sponsorship • Premium logo placement on: • - Red carpet step & repeat • - Promotional materials • - Invitations emailed to industry execs and VIP list • Custom brand-activation opportunities, such as • - Lead up custom content or sweeps • - On-site brand integration and/or product placement • - Exclusive sponsor Cocktail Reception or After-Party (at • Brand’s expense) • Engage and interact directly with talent • Possible on-air extensions • PR Team to support partner initiatives • Inclusion in all social media promotions • Product inclusion in VIP gift bags (when available) • Press coverage report and access to wire image photography

  13. 2013 PRESENTING PARTNERSHIP INCLUDES: • ONLINE • Custom integrated digital campaign with HollywoodLife.com leading up to and during event (12MM+UV/month) • Custom online program • Press coverage report and access to wire image photography • Opportunity to create social media campaign + live blog Tweet • Access to general broll/ video content/ photos to use on brand channels • Online event coverage, social media campaign with HollywoodLife (2MM+followers), & promotions *Note: Charity to be determined. Elements subject to editorial approval, cancellation and change.

  14. CUSTOMIZED ACTIVATION FOR PANTENE: BEAUTY 360° • HollywoodLife will create a custom program for P&G focusing on 360 degrees of total beauty: • HollywoodLife to create a 360 degree beauty-cam that will be elevated above attendee’s heads on the red carpet • This beauty cam will revolve around each starlet, capturing every angle of her beauty regimen, i.e. hair, skin, color/cosmetics • HollywoodLife editors on the red carpet will ask each celebrity attendee what their favorite hair, skin, or cosmetic rip is when they get red-carpet ready for a glam event night • Post-event HollywoodLife editorial will create a custom branded video gallery featuring our top 10 hair, skin and cosmetic tips of the night and product recommendations for each look, i.e. to get Selena Gomez’s sleek, straight style try Pantene Pro-V Beautiful Lengths conditioner • 100% SOV for P&G/Pantene within editorial section

  15. + |Pricing & Package| Presenting Level Sponsorship Onsite • Print • Online $400,000

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