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Connecting the police and the public – the role of social media

Connecting the police and the public – the role of social media. DCC Gordon Scobbie – Tayside Police Nick Keane – National Policing Improvement Agency. Q: How do we close down Facebook?. Introduction. " The Police have much to learn about Social Media and the quickly shifting communications

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Connecting the police and the public – the role of social media

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  1. Connecting the policeand the public – the role of social media DCC Gordon Scobbie – Tayside Police Nick Keane – National Policing Improvement Agency

  2. Q: How do we close down Facebook? Local Policing and Partnerships

  3. Introduction • " The Police have much to learn about Social • Media and the quickly shifting communications • of today. The power of this kind of media is not • well understood and less well managed." • HMIC: Review of the August 2011 disorder Local Policing and Partnerships

  4. Quick overview • 1 - Global use of social media • 2 – Media and communications • 3 – Social media and disorder • 4 – Responding to social media Local Policing and Partnerships

  5. 1 – Global use of social media Local Policing and Partnerships

  6. The emergence of mobile High Capability Low High mobility Local Policing and Partnerships

  7. Facebook’s growth 800 M More than 800 million users Across 70 Different Languages Mother joins Facebook Facebook becomes available internationally Facebook Open Registration 2007 2008 2009 2011 Local Policing and Partnerships

  8. What links these four incidents? Local Policing and Partnerships

  9. 2 – Social Media – engagement and communications Local Policing and Partnerships

  10. They use it post what they’ve witnessed Local Policing and Partnerships

  11. They use it to say that they don’t feel safe Local Policing and Partnerships

  12. 3 - Social media and disorder Local Policing and Partnerships

  13. What have we learned from the English disorders? Local Policing and Partnerships

  14. Police users have benefitted Local Policing and Partnerships

  15. 4 – Responding to social media • Offensive content – DPP Guidance • Officer’s personal use – HMIC review Local Policing and Partnerships

  16. Reach of UK Forces accounts 339, 359 Fans 744.064 Followers 1575 in their circle Analyis by Ian Shearman, Norfolk Constabulary Local Policing and Partnerships

  17. ACPO paper • Keeping up • Joining up • Leadership Local Policing and Partnerships

  18. Police use of social media Intelligence Investigation Engagement Local Policing and Partnerships

  19. Key issues • A governance structure which takes into account the interdependencies • Clarity around the legal framework - ethical oversight • Technology costs and procurement • Role of College of Policing, Government ICT Company & PCCs Local Policing and Partnerships

  20. A magazine is an i-pad that doesn’t work – 3.5 million views Local Policing and Partnerships

  21. Connecting the policeand the public – the role of social media DCC Gordon Scobbie – Tayside Police Nick Keane – National Policing Improvement Agency

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