1 / 9

Stay Updated with the Changes in SEO in the last 5 years

Wondering what are the changes in SEO in the last five years? Keep reading to know how SEO has progressed in terms of page ranking factors.

subhodip
Télécharger la présentation

Stay Updated with the Changes in SEO in the last 5 years

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. 01 Changes in SEO in the last 5 years Witness the changes in the SEO world that have revolutionised the way content is written today.

  2. 02 Changes are the only constant! The world of SEO has witnessed significant changes in these five years which have changed the way how a digital marketing company works today. Some of the noticeable changes witnessed each year are mentioned below. Introduction

  3. 03 Major changes in 2016 2016 – The watchdog of content • In 2016 again, the updates and changes in SEO were made to develop ways of local SEO and solve the issues of keyword stuffing. The significant changes in this year were : • January- Google Panda part of the algorithm • March- content, rank brain, and links are the top three ranking factor • April- Page speed doesn’t impact SEO • September- Possum update launches and Penguin 4.0 operates in real time • December- Google reviews spam pages with vulgar language

  4. 04 Major changes in 2017 Birth of Fred in 2017 • In 2017 Google brought significant updates in the SEO world by introducing a new algorithm directed towards quality content. • January 10 Google started rolling penalty for spammy pages • March 8 Fred update changes how algorithm work • June 20 Google job officially launched • November 30 snippet length increased and meta description limit upto 300 character • August 15 Maccabees update with MozCast as a rank tracking tool.

  5. 05 Major changes in 2018 Users Were the King in 2018 • The year 2018 saw changes in SEO directed towards making content mobile friendly and the number of SERPs increased due to video. • March 8 Brackets core update • March 26 mobile first index rolls out to impact the overall index • May 13 snippet length dropped to 130-150 characters • June 14 Video carousal • August 1 medic core update which affected the health industry

  6. 06 Major changes in 2019 2019- BERT greets SEO world • There were updates based on MozCast and indexing around it, which was reflected in the health-related business pages. • March 12 new update as MozCast reaches 101.2◦F • April 5 de-indexing bug which dropped pages without proper URL • July 12 Maverick update • October 22 BERT update for natural interpretation of languages

  7. 07 Major changes in 2020 Slow Yet Quality Updates in 2020 • This year the updates were slow as the pandemic situation created situation of unrest. Some of the changes in SEO seen were- • January 13- major core update with Mozcast showing a high flux and 99◦F temperature. • January 22 – Google declared that for organic results, URLs wouldn’t be appearing in featured snippets • March 11- COV-19 update which was unconfirmed. WHO’s warning of the pandemic situation was a turning factor. • August 10 Google glitch as SEO, reported significant changes which changed after some time. Google claimed a bug in its indexing.

  8. 08 These are the changes SEO world witnessed in last 5 years. Keeping a track of them will help you develop quality content. We at Das Writing Services follow these guidelines and offer you top-notch content writing services. Contact Us Now...

  9. 09 • Contact Us Phone Number +(91) 9433822497 Email Address admin@daswritingservices.com Website www.daswritingservices.com

More Related