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Your Club Website: Your #1 PR Tool

Your Club Website: Your #1 PR Tool. George Marshall george@marshalls.org www.starsearchtm.org LinkedIn Group: District 57 Toastmasters. Three Website Questions:. Why? What? How?. Why?. Club website -> Membership (District 57 Open clubs only). Clubs with: % with website.

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Your Club Website: Your #1 PR Tool

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  1. Your Club Website:Your #1 PR Tool George Marshall george@marshalls.org www.starsearchtm.org LinkedIn Group: District 57 Toastmasters

  2. Three Website Questions: Why? What? How?

  3. Why? Club website -> Membership (District 57 Open clubs only) Clubs with: % with website • Less than 20 members 54%(no net gain of five) • 20+ members 82%!! (or net gain of five): Conclusion: Website helps build membership

  4. Club website -> DCP Performance(District 57 Open clubs only) Club stats % with website • All clubs 75% • Distinguished or higher 80%! • President’s Distinguished 95%!!! Conclusion: Website helps strengthen the club

  5. What … should go on the website? • Name, date, time, place, directions • Description, in your own words • Friendly invite – ask for the visit! • Contact – email and phone number

  6. What … Else? Signs of Life! Answer the questions !

  7. What … about FreeToastHost sites? Make your FTH site look Unique!

  8. A club’sSite:So far, so good

  9. Another club’s FTH site: nearly identical!

  10. What can be changed on a FTH site? Title (change it) Podcast button (remove it) Entire content block (replace it all) Some menu links (add some) Add pages to menu

  11. A FTH site with some differences

  12. An even more creative FTH site!

  13. How … does the club handle the site • Which officer leads the club website? • You, the VPPR! • How to do it? • Do it yourself, if you wish • Work with a club member • Just as long as someone is working on it!

  14. Parting Thoughts Your website works 24/7 Good Club Website -> More Visitors More Visitors -> More Members

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