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  1. THE ROLE OF ADVERTISEMENT ENTERPRISE AND CREATIVITY IN OUR LIFEPrepared BY: MUHARREM GENCER BAHAR KONAK ÖZEKİNCİ ŞENAY AY

  2. ADVERTISEMENT • Advertisement gives the most effective message. It uses some materials in order to announce, explain, introduce the features, benefits and attractive sides of a place or a thing. Ad provides people’s needs, wishes and happiness.

  3. If we analyse ad, we see that ad is everywhere in this communication age. TV and internet make ad more important. You can be trapped by ads even in the streets.

  4. It’ssoordinarythatyou can seethemeverywhereeven in leafletsandbrochures.we can understandthat ad can directoursociallives.

  5. Let’slook at the data aboutads; • Theeffects of ads on children (accordingtoage) • 0-5 age = %20 effect • 5-7 age = %55 effect • 7-10 age = %62 effect • 10-15 age = %70 effect • 15-17 age = %85 effect

  6. As long as the technology develops , ads will be in our lives. We can use ads to impress people socially and psychologically. In order to create differences and gain superiority we can utilize ads.

  7. ENTERPRISE • Enterprise is to have the ability to feel the opportunities and create dreams from these opportunities and make projects. The enterpriser must always tend to more rational and productive innovations.

  8. Enterprise has an important role in development of modern civilization. In recent years, the importance of enterprise has been increasing.

  9. Besides, enterprise is evaluated as the main factor of social and economical development. As a reflection of this, enterprise based on individual ability has become more popular. It’s expected that enterprise will live its golden age.

  10. Todayenterprise is perceived as a method of creativity.

  11. CREATIVITY • Creativity is to make new from known, to find new solutions for some kind of problems. It includes ambiguity, sensitivity, originality and fluency.

  12. In the changing world, people need to have abilities to adapt the new situations. It’s unknown what the new age will bring. Creativity helps people to get ready for this.

  13. Teaching children and teenagers thinking creatively is important for their personal development.The successful ones in creative productivity are found highly self respected. • The creativity also helps the sensivity. It helps problem solving and rational thinking.

  14. Everyperson has creativeintelligence but eachone has differentlimits of creativity. What can we do todevelopourcreativity? • Weshoulduseourimagination. • Weshouldhavedifferentideas. • Weshould ask ourselves how we can do this in differentways. • Weshouldn’tforgetthatnothing is perfect. • Weshouldtrustourselves. • Weshoulddraw, readandcreateimaginarycharecters. • Weshouldtryto do differentthings.

  15. Theonlyway of surviving in the global competitiveenvironment is not tostaybehindtheracebymakingdifferences.

  16. THANK YOU