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Hi-way Supermart Incorporated. Hi-way Supermart Incorporated. Wholesaler/ Retailer of grocery and other food products Located in Montalban, Rizal Established on March, 2001 Target Market: Class C and D. History…. small sari-sari store located in Cainta, Rizal inside a wet market
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Hi-way Supermart Incorporated • Wholesaler/ Retailer of grocery and other food products • Located in Montalban, Rizal • Established on March, 2001 • Target Market: Class C and D
History… • small sari-sari store located in Cainta, Rizal inside a wet market • Montalban was the relocation sites of numerous squatters in Manila and San Juan during the time of President Estrada • Lease a 150 m2 land in front of the public market and hired about 10 people • After 8 years, we have about more than 50 people and now run two medium size stores around the Market area.
I. Mission/Vision • No written mission/ vision statement
Core Values • Honesty • Dedication to the Job • Care for the Customers • Care for the Employees
4C • Cash Generation/ Revenue Enhancement • Cash Preservation/ Protecting the Cash Flow • Cost Leadership/ Cost Efficiency • Customer Care/ Customer Center
Business Strategy • Cost Leadership • Short term goal is to strengthen our ability to penetrate the market and create a reputation to be the lowest price and good service.
Proposed Vision To become the dominant player in the wholesale and retail food business in Rizal
Relevance to the Environment • The vision/mission statement should be inculcated into minds and hearts of all the employees • This can be done through • Team building activities • Focus group discussion • Incentives