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This lesson explores the transformation of film viewing over the last century, emphasizing how technological advancements have reshaped the film industry. It examines historical attendance trends from 1933 to 1987, noting a significant decline in cinema attendance due to the rise of television. By comparing viewing methods and their impacts on audience engagement, participants will gain insights into the reasons behind the shift in media consumption and consider the future of film in a digital age.
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Viewing Films Lesson 4
Objective • Understand how the ways we view films have changed over the last 100 years • Assess the effect new technology has had on the dominance of the Film Industry
Prior to 1956 • Films viewed in cinemas • Attendance grew each year (from 903m attendances in 1933 to 1.6bn in 1946, declining to 1.1bn in 1956) • Then suddenly, a change.
Between 1957 and 1987 • Slump in cinema attendance • 915m in 1957 • 72m in 1987 • Reason is very simple...
Viewing proportions - Cinema • In 1984, 49% of population • In 1999, 75% of population • Why has there been such a change?