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This exploration delves into the transformative impact of social media on communication, relationships, and cultural phenomena. As companies grow as vast as nations and online engagement rivals major industries, we navigate through various platforms like Facebook, Twitter, and YouTube. We examine concepts such as selective self-presentation, the blend of virtual intimacy, and the paradox of connected loneliness. By understanding social media as a powerful tool for collaboration and communication, we can discern its dual nature—enhancing our social capital while also challenging genuine interpersonal connections.
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Talking in Characters Social Media and Modern Communication
Phenomena • Companies the size of a Country • Largest Culture Ever • Addiction • As profitable as the Coffee Industry • Overtaken Pornography in Internet Usage A not so exclusive club
Classification • Collaborative Projects (Wikipedia) • Blogs and Microblogs(Twitter) • Content Communities (YouTube) • Social Networking (Facebook) • Virtual Game Worlds (World of Warcraft) • Virtual Social Worlds (Second Life) But, but there are so many to choose from
Short, Sweet,… to the point? • Social Presence • Media Richness • InformationImpressionRelationship • You’ve Got Mail • Verbal Cues • Extended Time Sip Instead of Gulp
Hyperpersonal • Closer Online than in Person • Selective Exposure 2.0 • Selective Self Presentation • Overattribution of Similarity • Self-Fulfilling Prophecy Gulp rather than Sip
We have no friends in real life • Telephone • Email • Internet • Distance with Intimacy Like to Share?
Social Grooming: ~40% • Conversational: ~40% • Pass along value: ~10% • News: ~10% • Self Promotion: ~5% • Spam: ~5% I care, but not really
1 in 6 Higher Education Students Enrolled in Online Courses • Revolutions Occur in Real Time • 1 in 8 Couples Married Meet via Social Network • Online Students outperform traditional classroom peers • Outlet for Introversion Actually, share
Composed Communication • Private Messaging • Increase Social Capital • Scanning News Feeds • Broadcasting • Decrease Social Capital • One-Click Gratification • Can be either Lonely, I am so Lonely
We’ve always sucked at communicating.Just Now We Can Suck to a Larger Audience. • Social Media is Best Used in Moderation.Like Beer. • Stop Feeling Nostalgic for your Nokia.Playing Snake on Your Phone Shouldn’t be the ‘Good ole Days.’ Porcupine Fable