1. Unit 5 the world of fast food Unit 5 A World of Fast Food

2. The world of McDonald’s

3. Learning objectives • Read tables and graphs • Know the background of fast food • Study the main idea and languages in two readings • Give advice in writing • Learn the differences between general and specific ideas in sentences in order to write strong paragraphs • Apply the technique of unpacking in translation

4. How to read tables and graphs • Tables • Graphs (chart)—line, bar, pie… When you read tables or charts, first read the captions and measures carefully. Then note the trend if the figures indicate changes.

5. caption

7. Tables: CET 9106 Changes in People’s Diet

8. Graphs: 0206 Student Use of Computers Average number of hours a student spends on the computer per week

9. Fast food

10. Pre-reading activities: • Warm-up questions • Background knowledge • Brainstorming Post-reading activities: Topic discussion & writing Contents While-reading activities: 1) Outline 2) language points

11. Background Information Fast-food Restaurant

12. Do you often go to western fast food restaurant? Why? • Mcdonald's? • Kentucky Fried Chicken (KFC) ? • Pizza Hut ?

13. What do you want? Big Mac Filet-O-Fish Sundae Ice Cream Cone French fries Apple pie Hamburger

14. Why is western fast food so popular in China?

15. Why? • reasonably priced/ affordable • instantly available • specialized, standardized ingredients • adapted to local tastes • taste the same • modern atmosphere • marketing strategy which targets children

16. Is western fast food healthy? • high in calories, salt, sugar and fat • lack in important vitamins and minerals • not enough vegetables • too many unhealthy carbohydrates. （ 碳水化合物）

17. What are the Chinese fast food options? • soybean milk • fried bread sticks • steamed buns • dumplings • wonton • braised noodles Rice porridge • 1000-year egg Bean paste cake • Salted duck egg Smelly tofu • Clay oven rolls Rice noodles

18. Reading one Fast food invasion

19. Fast read to get the structure of the passage according to exercises on passage 84.

20. I. (Para 1-2) The invasion of fast food chain restaurants Patty & Testee’s Jerked chicken and pork II. (Para 3-6) Jamaican fast food III.( para4 - 6 )the advantage and distadvantage of local restaurant fast, cheap, unhealthy III. (Para 7-8) Reasons and result of its popularity IV. (Para 9) Improvements to be made

21. Read quickly and master your reading time , underlining some language ponites

22. languages points study

23. invade v. invasion n. 1. to enter a country, town, or area using military force, in order to take control of it Hitler invaded Poland in 1939. 2 to go into a place in large numbers, especially when you are not wanted Every summer the town is invaded by tourists. 3 to get involved in something in an unwanted and annoying way a mind invaded by worry and anxiety invade sb.'s rights

24. 标记，符号， 征兆，迹象 syndrome 综合病症 symptom 症状 symbol 象征 design 设计 assign 分配 (assignment) resign 辞职 (resignation) sign sign signal 信号 sign

25. 真题重现 CET4/200206 63. 　Many　people　like　white　color　as　it　is　a　____　of　purity.　 A)symbol　 B)sign　 C)signal　 D)symptom　 CET4/200206 63. 　Many　people　like　white　color　as　it　is　a　____　of　purity.　 A)symbol　 B)sign　 C)signal　 D)symptom　

26. 真题重现 CET4/200501 59. Ten days ago the young man informed his boss of his intention to ______. A) resignB) reject C) retreat D) replace CET4/200501 59. Ten days ago the young man informed his boss of his intention to ______. A) resign B) reject C) retreat D) replace

27. Slow down To become slower or to make sth. slower Economic growth has slowed down. Slow down your car as you approach that curve. --【opposite】 speed up

28. consumer consumer customer guest client

29. Other local treats like jerked chicken…(L12) 1. a special food that tastes good, especially one that you do not eat very often 美食 2. an event that gives you a lot of pleasure and is usually unexpected 乐事，乐趣 When we were kids, a trip to the beach was a real treat . 3. my treat: spoken used to tell someone that you will pay for something such as a meal for them Let's go out to lunch - my treat.

30. influence n. v. The authorities were worried about the influence of Western films and TV programmes. affectaffectioneffect Effective Impact v. 影响；感动 n. 喜爱 n. 影响，效果 vt. 实现 to have an effect on …… be influenced by sb. a.有效的

31. 真题重现 CET4/200406 38.Critics believe that the control of television by  mass advertising has _____  the quality of the  programs.A) affectedB) effectedC) lessened            D) declined A) affected

32. 真题重现 CET4/200501 41. Norman Davis will be remembered by many with ______ not only as a great scholar but also as a most delightful and faithful friend. A) kindness B) friendliness C) warmth D) affection CET4/200501 41. Norman Davis will be remembered by many with ______ not only as a great scholar but also as a most delightful and faithful friend. A) kindness B) friendliness C) warmth D) affection

33. 真题重现 CET4/0506 42. Showing some sense of humor can be a(n) _______ way to deal with some stressful situations.A)effective B)favorable C)efficient D)favorite CET4/0506 42. Showing some sense of humor can be a(n) _______ way to deal with some stressful situations.A)effective B)favorable C)efficient D)favorite

34. competition competitor competitive compete They found themselves competing with foreign companies for a share of the market. The stores have to compete for customers in the Christmas season. compete with/against compete for

35. compete in The company must be able to compete in the international marketplace. Several advertising agencies are competing to get the contract. compete to do sth

36. creative involving the use of imagination to produce new ideas or things This job is so boring. I wish I could do something more creative. create creation creature creativecreativity

37. Reading 2 Old McDonald’s

38. Predict the main idea of the passage and scan to get familiar and to do exercises on page 89.

39. Text structure

40. II. McDonald’s explanation: damage in an earthquake People’s response—an excuse, disrespect…… I. McDonald’s intention: to tear down the old building People’s reaction—a cultural landmark, memories…… III. McDonald’s explanation: losing moneyPeople’s response—not an issue of money…… IV. People’s explanation: McDonald’s intends to remove the McDonald brothers from history. Historians’ reaction—to put it on the NRHPMcDonald’s reaction—to abandon the building People’s reaction—to take pictures……

41. Read the passage again ,paying more attention to the new words and finish the exercises on page 90.

42. Language points

43. design devise design: to make a drawing or plan devise (v.)想出，设计出to invent device (n.)手段，办法；装置  0406/42. I must congratulate you ____ the excellent  design of the new bridge. A) with     B) at     C) on D) of 0309/56. Louis Herman, at the University of Hawaii, has ________a series of new experiments in which some animals have learned to understand sentences. A) installedB) equipped C) devised D) formatted

44. …… the building was damaged in a earthquake.(L13) damage价值、用途降低或外表损坏等, 不一定全部破坏, 损坏了还可以修复, The heavy rain damaged many houses. destroy彻底毁坏以至不能或很难修复, That town was destroyed in a big fire. ruin毁坏,现在多用于借喻中, 泛指一般的“弄坏了”, He knocked over a bottle of ink and ruined the table cloth. spoil损坏, 搞糟, 宠坏 The rain has spoilt my painting. Our holidays were spoilt by bad weather. They spoil their children.

45. Many people in the town of Downey don’t believe that reason, though. (para 4) e.g. It’s hard work, I enjoy it, though. I can’t stay, but I’ll have a coffee, though. ad. used at the end of the sentence 可是,不过

46. resident someone who lives or stays in a particular place reside: v. to live in a particular place   0106/40. Only a selected number of landladies in the neighborhood have been allowed by the university to take in ____.  A) residents B) lodgers C) settlers D)inhabitants residence 居民，政治，人口学概念, inhabitant 指自然，地域意义上的居民 lodger, 房客, settler 定居某地的人

47. respect (L18), inspector(L25) prospect retrospect respect suspect inspect expect spectacular a. spectator n. 0306/44.The ____ of finding gold in California attracted a lot of people to settle down there. A)prospectsB)speculations C)stakes D)provisions 0306/44.The ____ of finding gold in California attracted a lot of people to settle down there. A)prospectsB)speculations C)stakes D)provisions

48. (of a building) to pull down, destroy …close down the restaurant…… tear down slow down close down to stop operating permanently 0506/46.The company is trying every means to ______ the wholesale price of its products.A) pull down B) bring downC) put down D) set down

49. deny v. denial n.1. to say that something is not true, or that you do not believe something I've never denied that there is a housing problem. I can't deny her remarks hurt me. Two men have denied murdering a woman at a remote picnic spot. deny (that) deny doing sth

50. 2. to refuse to allow someone to have or do something deny sb sth She could deny her son nothing. This is the only country in Europe to deny cancer screening to its citizens. deny sth to sb 0309/68.They were ________admission to the military exhibition because they were foreigners. A) deniedC)deprived B) declined D) rejected 0309/68.They were ________admission to the military exhibition because they were foreigners. A) deniedC)deprived B) declined D) rejected