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Latin America Operators Turn to Multiplay Packages and Bundl

Relatively low multiplay penetration in Latin America 28% at year-end 2012 provides operators with compelling opportunities to enter new markets and launch bundles, including by partnering with complementary service providers, such as DTH/satellite providers, or moving into OTT video.

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Latin America Operators Turn to Multiplay Packages and Bundl

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  1. Latin America Operators Turn to Multiplay Packages

  2. Summary Relatively low multiplay penetration in Latin America 28% at year-end 2012 provides operators with compelling opportunities to enter new markets and launch bundles, including by partnering with complementary service providers, such as DTH/satellite providers, or moving into OTT video. Many are also keen to invest substantial resources to incorporate mobile voice, mobile broadband and Wi-Fi into their commercial offerings.

  3. Introduction and Landscape :- Latin America Operators Evidence shows that through multiplay packages, operators can reduce subscriber churn as well as improve ARPS and generate incremental revenue. The relatively low household multiplay penetration levels in Latin America 28% as of the end of 2012 provide service operators with compelling opportunities to enter new markets and launch multiplay packages. Government policies play an important role in shaping operators bundling strategies. Service providers operating in countries where regulatory bodies restrict them from offering a specific service have forged commercial agreements with complementary service providers to bundle their services. To know more about this report click here – http://www.jsbmarketresearch.com/telecommunications/r-Latin-America-Operators-Turn-to-Multiplay-Packages-and-Bundles-as-Market-Intensifies-101137

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