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World War 1: Propaganda

World War 1: Propaganda. Canadian History 11. Definition. Propaganda is information designed to affect public opinion about an issue. It is created to persuade the public to do or believe something. Today cigarette companies pay big money for propaganda ads. Techniques.

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World War 1: Propaganda

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  1. World War 1: Propaganda Canadian History 11

  2. Definition • Propaganda is information designed to affect public opinion about an issue. It is created to persuade the public to do or believe something. • Today cigarette companies pay big money for propaganda ads.

  3. Techniques • Propaganda is used to appeal to a specific social groups, for example young men, women, mothers. • Propaganda usually does not give all of the important facts. It usually gives only one point of view. • We will look briefly at 10 techniques employed by propaganda campaigns.

  4. Glittering Generalities • Use slogans that capture attention and stick in the memory.

  5. Transfer • Transferring ideas and emotions from one idea to another.

  6. Testimonial • Using a well known individual or organization to products.

  7. Plain Folks • Using words or phrases that appeal to ordinary people.

  8. Bandwagon • Suggesting that everyone is doing it and so should you.

  9. Card Stacking • Strongly promoting favourable points while reducing or avoiding negative points.

  10. Hidden Fears • Playing upon the individual's sense of insecurity.

  11. Direct Order • Appealing to the desire in people to be told what to do.

  12. Either Or Disease • There are only two possibilities, `right` and `wrong`.

  13. Name Calling • Using put down words or phrases as labels for a person, group, or thing.

  14. Military Propaganda Today • Today the Canadian Military and American Military spend millions on propaganda adds on television. Focus on recruiting. • http://www.forces.ca/v3/engraph/coolstuff/subsidized_edu_en.aspx?bhcp=1# • http://www.forces.ca/v3/engraph/home/home.aspx?bhcp=1

  15. Assignment • Make your own Propaganda poster. We will provide the paper. Draw a picture and use some sort of caption. Include 2 of the 10 above mentioned techniques. (Specify techniques on the back). Also I would like you to tell me which social group you are targeting. • ‘Gimmie marks’ • Marking Rubric – Creativity /3, Content /3, Techniques & Target Group /3, Effort /3

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