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Sales Training Seminar

Join our Sales Training Seminar on August 27, 2007, designed to enhance your confidence in selling shutters. Learn to understand competitive products, pricing, and delivery times from brands like Norman Shutter, Polydesign, Skandia, Danmier, and Hunter Douglas. Gain insights into our Polycore and Lexwood shutter programs, including various styles, materials, and customization options. Know your customers and their needs, and master the processes for effective sales. Equip yourself with the skills to control the sale from start to finish, ensuring you succeed in the competitive shutter market.

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Sales Training Seminar

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Presentation Transcript

  1. Sales Training Seminar 08/27/2007

  2. Building Your Shutter Confidence • Know Your Product • Read handed out material • Confidence in our ability as a company • Be prepared • Know your competition • Understand our program

  3. Competitive Info • Norman Shutter • Polydesign • Skandia • Danmier • Hunter Douglas

  4. Know Your Competitors • Competitor Product • Product Line • Product Material • Competitor Product Price • Competitor Product Delivery Time

  5. Know your competitorCompetitive Shutter Study Page 1

  6. Know your competitorCompetitive Shutter Study Page 2

  7. Knowing Who Your Speaking To • Understand your shutter market • Competitive brands • Fabrication processes • Dealers strengths • Dealer purchasing power

  8. Be Aware • Grid Pricing • Always Price a Shutter or panel by a specific size • Control The sale

  9. Frame Rail Stile Hinges Rabbeted Stile Tilt Bar Louvers Divider Rail Basic Shutter Components

  10. Polycore Shutters Program • Louver Option • Louver Options • 3 sizes – 2-1/2”, 3-1/2”, 4-1/2” • Frame and Mounting Application Options • Semi-Inside Mount • Inside/Outside Mount • Color Options • 4 Colors – Bright White, Dull White, Off White, Pearl White

  11. Polycore Shutter Program • Assembly Options • Standard Shutters • Arch / Rake • Bi-Pass / Bi-Fold with Track • Sunburst / Eyebrow • Café Style • Double Hung • Hidden Tilt / Tilt Rod

  12. Polycore Shutter Program • Features and Benefits • PVC Aluminum Co-Extruded Materials • 36” Wide Panels • Moisture Resistant • Rigid Structure • Durable Surface Finish • Specialties Offered • Ideal for all Climate • Ideal for areas with high humility

  13. Estimate the Price • How to calculate the Sq-Ft and Price? • Regular Shutters • Specialty Shutters – Arch and Rake • Specialty Shutters – Fan top and Eyebrow • Bi-Pass and Bi-Fold with Track System • Surcharges

  14. Polycore Surcharges • Clear View: $2/sq-ft • Double Hung: $4/sq-ft • Stainless Hinge: $2/pcs • Stainless Staple: $2/panel • Custom Frame Cut: $10/cut • Malibu Frame Outside Mount: $1/sq-ft • Large L Frame: $1/sq-ft • French Door Cut-Out: $150/cut-out

  15. Lexwood Shutters Program • Louver Option • Louver Options • 3 sizes – 2-1/2”, 3-1/2”, 4-1/2” • Frame and Mounting Application Options • Semi-Inside Mount • Inside/Outside Mount • Color Options • 20 Whites • 20 Stains • 720 Design Series • Finish • Sand Blast Finish (Coming Soon)

  16. Lexwood Shutter Program • Assembly Options • Standard Shutters • Arch / Rake • Bi-Pass / Bi-Fold with Track • Sunburst / Eyebrow • Café Style • Double Hung • Hidden Tilt / Tilt Rod

  17. Lexwood Shutter Program • Features and Benefits • 100% Basswood • Custom Hand Made • Wide Selection of Frames • Available Stained or Painted • UV Primer • Specialties Offered

  18. Estimate the Price • How to calculate the Sq-Ft and Price? • Regular Shutters • Specialty Shutters – Arch and Rake • Specialty Shutters – Fan top and Eyebrow • Bi-Pass and Bi-Fold with Track System • Surcharges

  19. Lexwood Surcharges • Clear View: $2/sq-ft • Double Hung: $4/sq-ft • Stainless Hinge: $2/pcs • Stainless Staple: $2/panel • Custom Frame Cut: $10/cut • Malibu Frame Outside Mount: $1/sq-ft • Large L Frame: $1/sq-ft • French Door Cut-Out: $120/cut-out • Standard Stain: $3/sq-ft (Lexwood Premium Only) • Designer Series: $2/sq-ft (Lexwood Premium Only)

  20. How to place an order? • Fax-In • Sales Order Confirmation send via Fax • Web Order • $0.25 off/sq-ft • Sales Order Confirmation send via e-mail • Important!! Always remind customer to update corporate if e-mail address needs to be updated to avoid any order process delay. • Full Turn-Key Service • Self-Measured Installation Service • Only available via web order

  21. Order Process • Case Number Rxxxxx - fax-in with complete order form Sxxxxx – web quotation confirmation • Job Number – Design entry and confirmation • Sales Order – Request 50% deposit • Release Order for Production • Receive Order into Shipping WH inventory • Shipping/Installation Scheduling LTL shipping and Installation order with C.O.D balances require payment commitment prior scheduling • Invoice

  22. Samples • Frame packs – Available Polycore and Lexwood • Color packs – Available Polycore and Lexwood • Sample panels – Availabe Polycore and Lexwood • Sample Bag – Complete sample collection of Polycore and Lexwood • Custom Show Room Display Samples • Display Stand – Coming Soon • Show Case – Coming Soon

  23. Question & Answering?

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